Parlor and stage magic

The super-popular "WOW" gets a stage-sized upgrade with "Portrait WOW" by Katsuya Masuda and Roman Garcia. "Portrait...

Once believed to be impossible, a true miracle-level effect is now possible thanks to “The Bat System” by Wings Magic. “The Bat System” introduces...

To honor the legacy of Tommy Wonder, one of the most influential magicians to ever live, Wings Magic is re-releasing some of his most legendary...

New design. New look. New colors. Implementing feedback from magicians around the world, Lee Alex is excited to bring you the wickedly clever...

Give your audience a trip down memory lane with this delightfully fun and powerful routine from the same creative mind behind Vanishing Inc.'s...

"Artisan Engraved Cups and Balls" by TCC are the pinnacle of the talents of countless magicians. They are a truly gorgeous cups and balls...

A super visual and fun opener. Jeff McBride's "Megabucks" presented by the Magic Apple allows you to show a bill and nothing else in your...

A premium version of a classic of magic designed for the most serious performers. Classics of magic are classic for a reason. These time-tested...

One of the finest Object to Impossible Location gimmicks you'll ever find. While so many different versions of this plot have surfaced over the...

TCC reimagines one of the most iconic effects of all time from one of the most influential magic acts ever created. This is a modernized handling of...

A perfect stage magic effect for beginner magicians and professional magicians alike. Use the "Appearing Cubes" to accomplish a variety of...

The impossible floating cup trick, better known as the "Airborne Glass", is easier than ever to perform. This new "Perfect Airborne...

The first comprehensive hardcover book from one of the funniest and hardest-working magicians in the world. After selling out almost instantly after...

The perfect book test just got even better. Be the star of show with the new "SvenPad Celebrity Presage B-Roll". Featuring a new forced...

Simply put, this is the best live peek device we’ve ever seen. Mentalists around the world have dedicated endless years seeking out the best way to...

Red pill or blue pill, what is your choice? An original and unique piece of magic. The magician displays a bottle of pills, and has a spectator hold...

Henry Harrius is finally sharing one of his oldest, best kept secrets. “Refilled” is a signature routine in his working commercial set and we’re...

Predict anything with this stunning, handmade wooden billet box designed with the professional magician in mind. "Quantum" by Bond Lee and...

A one-of-a-kind visual prediction that will leave audiences laughing and smiling. "The simplest, minimal prop, heavy hitting, entertaining,...

This iconic effect is now more dependable and versatile than ever. Tony Anverdi’s “Color Match” is the best version of the classic color matching...

An exclusive more than 4.5 hour download that teaches you how to truly build a truly cohesive act instead of a random assortment of magic tricks ....

A near-perfect drawing duplication. "Ctrl-C" by Christopher Rollins is fair and powerful mentalism that will make it look like you have...

Switch. Predict. Force. Appear. Vanish. "Crystal Billet Box" by David Regal is the ultimate utility for any serious performer....

A hauntingly visual card trick in which you find a selected and signed playing cards with the power of shadow. Unlock the true power of the Haunted...

A new era in the world of magic and mentalism. "Legacy" by Joao Miranda is a state of the art system that allows you to predict numbers,...