We are thrilled to announce that Jim Steinmeyer will be the August Masterclass instructor. Steinmeyer's place is the pantheon of magic legends is...

We’re delighted to announce that July’s VI Masterclass lecturer is card legend Allan Ackerman! For more than four decades Allan Ackerman has been...

Some of the most iconic and beloved playing cards ever made are finally available again—and they’re better than ever! The original “Guy Hollingworth...

“Every magician should read this book.” –Asi Wind What makes Stage by Stage unique is the scope and intention of this remarkable magic book. Author...

This exclusive download offers a massive variety of amazing and unique card tricks from one of the legends of the Spanish School of Magic. Woody...

This more than 4-hour download is an inspirational and practical roadmap for a successful career in magic from one of the busiest magicians in the...

This download offers you an incredible chance to enjoy nearly 5 hours of invaluable teaching from legendary performer, scholar, critic and historian...

This is truly unprecedented. When perhaps the greatest living magician agrees to conduct a nearly-four-hour expert workshop on the performance of...

These premium glass bottles are identical to the one used in the “Cube in Bottle Project”. They’re extremely high quality and the perfect size for...

A project more than a decade in the making, the secret behind one of magic’s greatest mysteries has finally been revealed. David Strikers “Mystery...

Asi Wind is a shining light in our industry, and his first book, Repertoire, was a true sensation when it was first published. We're delighted that...

Paul Wilson’s super practical and visual take on the moving hole plot designed for in-person performances. Ends with a signed, hole-punched card that...

Paul Wilson’s streamlined handling of the iconic “Dunbury Delusion” solves many of the problems impacting the famous card trick to create an...

A charming effect involving two spectators and a surprise ending that they’ll never see coming despite it happening right in front of their eyes....

An exclusive bundle of miracle-level card magic downloads from the venerable Paul Wilson. “Four Foolers” is an exclusive download bundle available...

A wildly fooling triple prediction that knocked our team on their butts. Just watch the trailer to see Andi blown away on camera. “Beautiful Mind”...

A beautifuly designed, faux-leather wallet which is perfect for carrying taot cards or playing cards. This is the same wallet that is included with...

One of our best-selling magic tricks of all time is back with a brand-new Halloween version! That’s right, Michel Huot’s beloved effect “Socks” (the...

"I wish Marlo could have seen this switch. He would have loved it."Bill Malone “Completely imperceptible. I wish these switches had...

Singaporean Magician Yu Huihang puts his signature creative spin on a classic of coin magic with “Reverse Matrix”. This very appropriately named...

Wildly creative Singapore Magician Yu Huihang presents an innovative and unique take on the coin matrix. The appropriately named “Surprise” has two...

“Yohei’s CCC” is a multi-phase “Charming Chinese Challenge” routine from innovative Singapore Magician Yu Huihang. This routine has been carefully...

A delightful and quick coin matrix with a surprise ending. Yu Huihang, a remarkably talented coin magician from Singapore, presents “Backfire”. Three...

Invite the audience into your world with “Backview 3 Fly”. Talented Singaporean Magician Yu Huihang has flipped the script on “3 Fly” by allowing the...

Brought to you by innovative sleight of hand artist Yu Huihang, “Back to Where They Started” is a beautiful and perfectly coordinated coin routine....