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Michael Feldman - Monday, September 18, 2023
Category: Articles
This free excerpt from our newest book explains why people love magic even though they know it isn't "real."
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Brian Rappert - Monday, May 29, 2023
Professor Brian Rappert discusses exposure, in light of our new book, The Psychology Of Magic
Joshua Jay - Saturday, March 4, 2023
Learn about one of the most impressive magic creators we've ever work with.
Andi Gladwin - Monday, December 12, 2022
Andi has the AI write a rhyming patter for the Misers Dream and then breaks down the script to show how AI understands exactly how the routine should be performed.
Andi Gladwin - Saturday, December 10, 2022
Andi tells the true story of how he was convinced that Miracle One was stooged.
Andi puts ChatGPT through its paces by having it generate three different magic scripts. Is it perfect? No. Is it fun? Yes.
Andi Gladwin - Friday, December 9, 2022
Can an AI know enough about specific magicians to write detailed poems about them? Let's see.
Andi Gladwin - Thursday, December 8, 2022
In a new series of nerdy, yet informative posts, Andi uses AI to find out the secrets to being a great magician.
Jason Silberman - Wednesday, December 7, 2022
In this helpful EDC guide, magic convention veteran, and resident Support Wizard, Jason shares everything you should consider bringing to have the best possible experience at Magifest, The Session or any other magic convention.
Damian Jennings - Monday, October 24, 2022
What is theatrical pickpocketing? Let's find out.
- Monday, September 26, 2022
We've got a new CFO - and you probably know him already!
Ben Harris - Thursday, September 15, 2022
Ben Harris shares part two of his deep dive into the thinking behind deconstructing established ideas in magic.
Ben Harris - Tuesday, September 13, 2022
Ben Harris discusses how to take off our "blinders" when it comes to established methodology.
Damian Jennings - Friday, September 9, 2022
What happened in Las Vegas during the VI Team Retreat? Let's find out...
Dominic Twose - Tuesday, August 30, 2022
Dominic Twose shares his reconstruction of an unpublished Vernon effect.
Joshua Jay - Sunday, August 28, 2022
What's the difference between a classic and a Classic? Let's find out.
Damian Jennings - Saturday, August 27, 2022
It was 30 years ago this month that The Professor passed away. But, who was Dai Vernon?
Joshua Jay - Wednesday, August 24, 2022
Joshua thinks everyone needs at least one routine set to music. What do you think?
Ben Seidman - Tuesday, August 23, 2022
Ben Seidman reviews how authentic the magic and sleight of hand is in some of the biggest movies ever made.
Gaia Rossi - Friday, August 19, 2022
Gaia Rossi takes a look back at the world championship of magic.
Timothy Woodbridge - Monday, August 15, 2022
Timothy Woodbridge returns to take a look at the best magic tricks you can do with an ordinary deck of cards.
Gaia Rossi - Tuesday, July 26, 2022
Ever wondered what it feels like to compete at FISM?
Andi Gladwin - Sunday, July 24, 2022
Andi tells the story of how he met Jack Parker, and describes how he lived in the real life The Office.
Andi Gladwin - Tuesday, June 28, 2022
Andi picks his top five moments from two years of VI Masterclass sessions.