How to Get More Gigs

By Andi Gladwin - Friday, January 10, 2020

When it comes to discussions about getting more gigs, I find that magicians often approach it in the same ways: by thinking about marketing and advertising (such as by updating your website, going to networking meetings and giving our more business cards). These things work, but often are short-term solutions.

The alternative is harder, but much more rewarding: become an even better magician. That's the model I set out in Going Pro (a free ebook): the better the magician you are, the better shows you'll get. It would be a pretty hollow victory, for me at least, if I got good gigs solely based on my marketing. Instead, I prefer to focus my energies on being as good of a magician I can, so that more people see and talk about my work. This more long-term approach is like pushing a snowball down a hill and will always reap better rewards than trying to find the next new marketing fad.

Reader comments:


Monday, 20 January 2020 01:13 AM - Reply to this comment

Be a better magician yes, but more importantly, be a better showman, a better entertainer, and a better performer.

And remember the old adage....most overnight successes were 15 years in the making.

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