Magic theory

Our goal at Vanishing Inc. Magic is enrich magicians, not just with new tricks, but with new ways of looking at magic. This is why we carry every important magic book ever written on the topic of magic theory. Our industry's greatest essayist is Jamy Ian Swiss, and we're proud to publish his trilogy of magic theory. Designing Miracles by Darwin Ortiz is another must-read in the theory category.

The Magic Rainbow
"I've waited more than twenty years to read this book, and...
Tarbell Course in Magic
You hear this set talked about often, and it’s one you...
Coins and Other Fables
When Tamariz describes someone as one of the most...
Ask Paul Podcast Package
Don't worry, you didn't miss it! Although the Ask Paul...
Perception Shaped as a Coin
This DVD focuses on an...
Blue Moon
In his first book, Danish magician Nicolaj Christensen doesn't just bring seven...
How to Present Yourself to an Audience
Trying to figure out how to improve...
Project Alpha Mail
Magicians and mentalists: If you've ever used gaffed or...
After Dinner Technique
Don't overlook this gem! Ken de Courcy's After Dinner...
Playing Shopping Centers
Playing Shopping Centers by Jim Mahoney (with...
Showmanship and Presentation
Edward Maurice brings you a...
Open Sesame
This book has long been regarded as one of the most important texts ever produced on...
Standing Up On Stage Volume 5 The Ovation
It's time to get your act together,...
Magic as Entertainment
When was the last time you had a magic consultant to...