New Magic Tricks

Josh Zandman's "Great Gatsby Book Test" gets a major upgrade. The Zandman Book Tests are some of the most popular in the world. They are...

From fooling Penn and Teller directly into your working set. This stunning effect had us feeling like kids again and we’re so thrilled to bring it to...

To celebrate three years of Masterclass, we're giving away this free download which features a couple of our favorite moments. Available for 24 hours...

A visual and self-contained upgrade on a beloved classic of mentalism. Magicians and mentalists are always in search of incredible experiences...

Their signed bill appears inside a sealed coffee capsule. “Coffee Break” is an incredible and organic approach to the Chop Cup that you’ll want to...

Harness the power of telepathy with this innocent pocket-sized book. Your helper opens the book to any page (no forces) and finds rows containing a...

An entire system filled with incredible possibilities built right into a deck of cards. "I'Mpossible Deck" is a special system for playing...

Make a cell phone instantly vanish in thin air with one of magic’s hottest effects—now available at Vanishing Inc. Building on the “SiriX” idea...

"The Yin Yang Poker Chips" by Full 52 have been specially manufactured to breathe new life into copper/silver routines. Give your old...

Finally some love for rubber band magic. While playing cards have their case and coins have their purses, there's never really been a ton of great...

Stop using boring coins in your coin magic. Upgrade to "Kaiju Coins"! Most normal currency starts to blend together after a while. The...

Discover what magic feels like. Have you ever wondered what it would be like to defy gravity? With “Feel Flux”, you can achieve an unbelievable...

The super popular “Morphegg” gets a mechanical makeover. Just like its predecessor, the “Gear Egg Puzzle” offers an exciting new approach to...

A revolutionary gimmick from Artem Shchukin’s FISM Award-winning act and the performance that earned him 4 yeses on America's Got Talent. Combining...

N2G continues there exploration of using the characteristics of Chinese coins to complete a series of magical effects with "N11" by Ken...

The world's most sinister effect is back and more twisted than ever. In a bid to communicate with the dead, you take out your Haunted Voodoo Doll...

A fast, fooling and colorful coin magic effect from Tango Magic. "Wow! This looks like a camera trick but in real life! Top Notch quality...

Blake Vogt presents your new favorite opener for any occasion. This road-tested effect packs a ton of comedy into a short span and ends with a...

A comprehensive exploration of one of the most important and valuable moves in card magic unlike anything the magic community has ever seen. In...

A unique 3D visualization of the passing of time. The “Abstract Wall Clock” is a delightful and quirky creation from Brooklyn-based designer Pat Kim...

The long-awaited sequel to Jeff Stone's Stone Cold Mental has arrived. Join Jeff for part two of his journey to help you make your mentalism less...

Amazing magic you can wear! "Ritual" by Dan Harlan is an incredible piece of close up magic that you can perform anywhere you go because...

A beloved limited release collection of books from Juan Tamariz continues with a new selection of incredible material. Join The Maestro as he...

A wildly visual and exciting piece of super easy to do magic. "Scratch" by Kaan Akdogan and Mark Mason is one of the most unique effects...

A brain-busting Three Card Monte routine that is done face up. They won’t have any explanation for the sheer impossibility that happens right in...